Sunday, March 27, 2011

limelight logos lesson plan

 The above student poster sample
 was drawn my my younger child 
several years ago. She has always 
loved the theater and musicals 
as well
Title: Limelight Logos
Topic: printing, advertising, theater, logo design
Goals and Objectives:
  • Students will develop either a logo or a poster design based upon the theater play, musical or performance.
  • Students will demonstrate unity in their artwork by repeating design elements, colors, shapes etc...
Fine Art GLEs:
STRAND I: Product/Performance
Select and apply two-dimensional media, techniques, and processes to communicate ideas and solve challenging visual art problems
  • Create smooth, continuous value through even pressure
  • Define edge through variations in pressure or angle
  • Demonstrate proficiency using a single drawing media
STRAND I: Product/Performance
3. Communicate ideas about subject matter and themes in artworks created for various purposes
A. High School Level I
·      Create original artworks using non-objective, architecture and anatomy subject matters.
STRAND IV: Interdisciplinary Connections (IC)
1. Explain connections between visual art and performing arts
A. High School Level I
·      Connect meanings of elements in art with terms in music, theatre, or dance
STRAND II: Elements and Principles (EP)
2. Select and use principles of art for their effect in communicating ideas through artwork
E. Unity: High School Level I
·      Explain how elements and principles create unity in artworks
STRAND II: Elements and Principles (EP)
2. Select and use principles of art for their effect in communicating ideas through artwork
B. Emphasis: High School Level I
·      Identify and create emphasis (focal point) through contrast and convergence
STRAND II: Elements and Principles (EP)
1. Select and use elements of art for their effect in communicating ideas through artwork
A. Line: High School Level I
·      Identify and use weighted contour, parallel, and perpendicular lines
STRAND II: Elements and Principles (EP)
1. Select and use elements of art for their effect in communicating ideas through artwork
B. Shapes: High School Level I
·      Differentiate between and use geometric and organic (freeform) shapes
Grade: 9th – 12th
Length of Class Period: 55 minutes
Frequency of Class Period: five days a week
Time Needed: five class periods
Facility & Equipment Requirements:
  • One computer lap top
  • Room with good lighting
  • Large tables, approximately ten, each seating four students
  • Two sinks
  • Dry erase board
  • Drying racks
  • Cabinets for storage
  • Projector for viewing computer video, CDs and DVDs
Resources Needed:
  • Power point about graphic artists and logos/posters
  • Slide show depicting theater posters
Materials Per Student:
  • Drawing paper
  • Variety of drawing tools: markers, colored pencils etc...
  • Heavy cardstock
  • Scissors
Vocabulary: most definitions originate from dictionary.com
  1. Logo - Also called logotype. a graphic representation or symbol of a company name, trademark, abbreviation, etc., often uniquely designed for ready recognition.
  2. Theater - a building, part of a building, or outdoor area for housing dramatic presentations, stage entertainments, or motion-picture shows.
  3. Graphic artist - an artist who designs and makes prints
  4. Advertising - the practice of calling public attention to one's product, service, need, etc., esp. by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.: to get more customers by advertising.
  5. Emblem - a sign, design, or figure that identifies or represents something: the emblem of a school.
  6. Fonts - a complete assortment of type of one style and size.
  7. Computer Graphic Font – these are small symbols designed to use with computer software programs that are simplified drawings of visual elements.
Motivation - Looking and Talking Activity: Students will view a slide show depicting theater posters and participate in classroom discussions.
Step-by-Step Studio Activity Specifics:
  • Students will view a slide show depicting theater posters and participate in classroom discussions.
  • Students will need to draw two versions of a design for a logo or poster that includes a logo within it's theatrical theme or production advertisement.
  • Students will meet with teacher to discuss the potential design with their instructor before beginning their final version.
  • Students will also discuss the elements they must include to make their logo or poster reflect their choice of subject with their teacher.
  • Students may use any drawing tool of their choice to draw their final design.
Health & Safety Concerns: There are no health and safety concerns for this project.
Cleanup Time & Strategy: Students will be instructed to put away art materials neatly in their containers, clean off their tables, and recycle their trash two minutes prior to dismissal.
Assessment: A formal assessment/grading rubric sheet is included along with this lesson plan. 

 (The above student work is of a logo only, not a poster that hung inside the high school classroom where I did my student teaching. This student based his logo design upon a film.)

All lessons and photographs are copyrighted 2011 Grimm 


More links to lesson plans about logo design.